Delivered by Afterswell's leadership at The Caesar Group
ClientsJazp.com
E-commerce & GCC growth
Delivered by Afterswell's leadership at The Caesar Group
ClientsJazp.com
$150K to $2.7M in twelve months
ServicesPerformance marketingContent & socialGrowth strategy
ServicesPerformance marketingContent & socialGrowth strategy
The challenge
Jazp was an e-commerce platform serving the GCC, turning over roughly $150,000 a year. The product worked and the market was there. What they didn't have was a way to reach it that scaled — demand had to grow across several countries at once, at a cost that still made sense per order.
What we did
We ran acquisition as one system rather than a set of separate channels. Paid ran across Google, YouTube, Instagram, Snapchat and Facebook, with budget moving toward whichever market and channel was returning, not whichever was fashionable.
Their social content was produced alongside the ads by the same team, so organic and paid carried the same message instead of competing. And we held the account on retainer rather than treating it as a campaign — continuous testing, week after week, which is the only way acquisition costs come down as spend goes up.
Results
Revenue from $150,000 to $2.7 million in twelve months — an 18x increase
135,000 orders in twelve months
Reach in the millions across GCC markets
Retained as acquisition partner while the business scaled
Luxury retail launch
1,000+ attendees on opening night, then retained
- Launches & activations
- Performance marketing
- Content & social
Delivered by Afterswell's leadership at The Caesar Group
Read the caseNational brand campaigns
100+ campaigns delivered
- Campaign strategy
- Brand activation
- Creative production
- Stakeholder management
Delivered by Afterswell's leadership at The Caesar Group, 2016–2022
Read the case
Start with the Swell Check.
Book a 30-minute call. We'll ask what you sell, what you've tried and what the numbers look like. If we can help, we'll show you how. If we can't, we'll tell you who can.
No pitch deck. No proposal you didn't ask for.