Built for the growth that comes after.
Afterswell is a growth marketing agency made up of strategists, media buyers, creatives and analysts who'd rather build something that lasts than something that trends.
The name
On the water, a splash is loud and gone in a second. A swell is the energy moving underneath — you rarely see it, but it's why the waves keep arriving long after the storm has passed.
Most marketing is splash. A campaign lands, a post travels, a month goes well, and then it's over. We started Afterswell to build the other thing: the positioning, channels and systems underneath a business that keep producing results when nobody's watching.
Why we exist
Large agencies sell hours and protect them. Small ones sell whatever the client asks for, whether or not it's what will work. Both optimise for the relationship instead of the result, because the relationship is easy to keep and the result is hard to measure.
We built Afterswell the other way round. We publish our prices, so every conversation starts honestly. We diagnose before we sell. We report the number every week, good or bad. And we turn down work we don't believe we can move.
What we believe
Positioning beats budget.
A clear reason to choose you will outperform a bigger ad spend almost every time. So we start there.
Report what matters.
Impressions and engagement are inputs. Revenue, pipeline and payback are outcomes. We report outcomes — including the bad months.
Clients own everything.
Accounts, assets, data, documentation. In your name from day one. An agency that holds your accounts hostage is telling you what it thinks of its own work.
Say no.
Taking on work we can't move costs us more than it pays. We'd rather refer you than disappoint you.
How we're built
Every client is assigned a pod — a small team that owns your number from start to finish. On Ripple and Swell, a pod is shared across a few clients. On Surge, it's dedicated to one client.
- Growth lead
- Owns the strategy, the plan and the relationship
- Media buyer
- Runs paid acquisition and budget allocation
- Creative
- Makes the ads, pages and content
- Analyst
- Owns tracking, dashboards and the Friday Read
Specialists in SEO, CRM, video and development join when a project needs them. There are no junior staff learning on your budget, and no account management layer between you and the work.
We work remotely across time zones, in English, French, Arabic and Spanish.
Leadership & team
Bahae Eddine Jilalat
Founder & Managing Director
Previously founded The Caesar Group, delivering more than 100 campaigns for national brands and institutions.
Want to build the swell with us?
We hire senior, remote, and slowly. If you're a media buyer, creative, analyst or growth strategist who cares about numbers more than awards, send your best work to careers@afterswell.com.